The Science Behind the Natural Hair Theory: Embracing the Benefits of Chemical-Free Hair Care
What is the #naturalhairtheory? Our Co-Founder Renee Lee is spilling the tea.
The Natural Hair Theory is all about ditching those chemical-packed hair products and embracing a more au-naturel approach to welcome healthier, softer & shinier hair for the long-run. It turns out there's some reliable science behind it, and Renee’s here to break it down for you. Say goodbye to the problems caused by chemically-loaded hair care and get ready to unleash the scientific benefits of going natural!
The Downside of Chemical Hair Care
Scalp Drama: Those harsh chemicals like sulphates and parabens lurking in many commercial hair products can wreak havoc on your scalp and strands. They strip away those precious natural oils, leaving you with a dry, irritated, and inflamed scalp that in turn can cause stunted hair growth, hair fall and brittle strands. An unhealthy scalp = unhealthy hair.
Hair SOS: Many synthetic hair care products contain silicones that give the immediate effect of soft, shiny strands by smoothing the cuticles and reflecting light, creating nothing but an illusion. However, this synthetic shine is short-lived and masks the underlying health of your hair. Silicones form a barrier on the hair shaft, which can impede the absorption of essential nutrients and moisture. While the immediate effects may seem beneficial, prolonged use of silicone-based products can lead to hair becoming dull, weighed down, and prone to breakage. Over time, the lack of proper nourishment can cause the hair to lose its natural shine, leaving you dependent on these synthetic products for temporary gloss.
Science-Backed Perks of Natural Hair Care
Nurture and Moisture Boost: Natural hair care products work to nourish your tresses deep within and leaving nothing behind on your scalp or strands (which is a good thing). Packed with high performing natural extracts like essential oils, aloe vera, shea butter, and coconut oil, the Everblue range is loaded with vitamins, antioxidants, and fatty acids that give your hair the TLC it deserves.
When switching from synthetic hair care to natural, you may find your hair goes through a transition period as it adjusts to no longer needing to produce as much sebum to compensate for the stripping effects that harsh surfactants have on the scalp. After a few weeks of use, you’ll be able to start to see the benefits of switching to natural hair care with a rebalanced scalp for longer lasting freshness and healthier, softer & shinier hair - naturally.
Now that you know the science behind natural hair care, you can confidently say goodbye to chemical overload and hello to healthier, more vibrant hair. Start your #NaturalHairEra and embrace the #NaturalHairTheory today!