Ingredient Index

We’ve developed our ingredient index to give you full transparency. Be in-the-know about each of our ingredient’s benefits, functions and why we’ve included them.
We have also included a Glossary.

What are safety ratings?

We use a combination of these safe and sustainable ingredients in our formulations, made in New Zealand. Check out each ingredient and their EWG (Environmental Working Group) rating. The lower the score, the better. For more information on EWG check out their website here.

1-2: Low Concern
3-6: Moderate Concern
7-10: High Concern
N/A: Not yet rated

A B C D E-F G H I-K L M N-O P Q R S T U V W X-Z

 

A

Aloe Barbadensis Leaf (Aloe Vera) Extract
Commonly named: Aloe Vera
Derived from: Aloe Vera Plant
Function: Skin Conditioning
EWG Score: 1-3 (depending on use)

Contains a plethora of active vitamins, minerals, enzymes, salicylic acid and anti-inflammatory properties that heal, soothe and restore moisture.

Aloe Barbadensis Leaf (Aloe Vera) Juice
Commonly named: Aloe Vera
Derived from: Aloe Vera Plant
Function: Skin Conditioning
EWG Score: 1-3 (depending on use)

Contains a plethora of active vitamins, minerals, enzymes, salicylic acid and anti-inflammatory properties that heal, soothe and restore moisture.

Argania Spinosa Kernel Oil
Commonly named: Argan Oil
Derived from: Argan Kernels
Function: Emollient
EWG Score: 1

Is full of fatty acids and powerful antioxidants, such as vitamin E. It can help maintain moisture, prevent dryness and reduce frizziness of hair strands, whilst boosting shine.

B

Behentrimonium Methosulfate
Derived from: Rapeseed
Function: Hair Conditioning
EWG Score: 3-4 (depending on use)

Derived from rapeseed, this conditioning compound gives your hair deep moisturisation.

Benzyl Alcohol
Nature Identical
Function: Preservative
EWG Score: 4

A gentle compound that helps to keep our natural ingredients from losing effectiveness over time.

Betaine
Derived from: Coconuts
Function: Surfactant
EWG Score: 1

A compound to aid in the texture and usage experience of our formulas.

Butyrospermum Parkii (Shea) Butter
Commonly named: Shea Butter
Derived from: Shea Tree Nut
Function: Emollient
EWG Score: 1

Shea butter is filled with vitamins A & E and essential fatty acids to restore and rebalance sebum production whilst intensely nourishing to reveal soft, healthy & luminous hair & skin, and also beneficial for nails & scalp.

C

Camellia Oleifera Seed Oil
Commonly named: Camellia Oil
Derived from: Camellia Flower Seeds
Function: Emollient
EWG Score: 1

Can help strengthen damaged hair and moisturise the scalp. This can help keep hair from breaking or splitting.

Cananga Odorata Flower Oil
Commonly named: Ylang Ylang
Derived from: Ylang Ylang Flowers
Function: Fragrance
EWG Score: 5

Helps to stimulate hair growth and a natural secret to add volume to hair.

Caprylyl/Capryl Glucoside
Derived from: Corn, Potato, Wheat
Function: Surfacant
EWG Score: 1

This natural compound helps to emulsify our products, giving them a luxurious and smooth texture.

Centella Asiatica Extract
Commonly named: Gotu Kola (or Tiger Grass)
Derived from: Centella Asiatica Plant (herb)
Function: Moisturiser
EWG Score: 1

Has remarkable antioxidant properties and can help protect hair follicles from accelerated ageing processes and can even encourage the formation of new hair follicles.



Cetearyl Alcohol
Derived from: Sustainably sourced palm oil fruit
Function: Emollient, Surfactant, Viscosity Modifying Agent
EWG Score: 1

A fatty alcohol that has many benefits for hair including moisture, hydration and slip for easy detangling.

CI 77343 (natural colour)
Commonly called: Cobalt Chromite Blue
Derived from: Chromite (mineral)
Function: Colourant
EWG Score: N/A

A natural alternative to synthetic blue dye. Adds a slight blue tint to our Shampoo Bar to help you distinguish it from our Conditioner Bar. This does not affect the function of our formulation.

Citric Acid
Derived from: Corn, Potato, Wheat
Function: pH Adjuster, Preservative
EWG Score: 1-2 (depending on use)

Naturally helps to brighten and soften skin and hair whilst maintaining the pH levels in our formulas.

Cocamidopropyl Betaine
Derived from: Coconut Oil
Function: Surfactant
EWG Score: 1-5 (depending on use)

A compound to aid in the texture and usage experience of our formulas.

Coco Caprylate
Derived from: Coconuts
Function: Emollient
EWG Score: 1

This natural compound helps to emulsify our products, giving them a luxurious and smooth texture.

Cyamopsis Tetragonoloba (Guar) Gum
Commonly named: Guar Gum
Derived from: Guar Beans (legumes)
Function: Viscosity Conditioning
EWG Score: 1

Our emulsified formulas are naturally stabilised with the natural properties of Guar Gum, which prevents water loss without any need for synthetic alternatives.

Cynara Scolymus (Artichoke) Leaf Extract
Commonly named: Artichoke Extract / Keracyn
Derived from: Artichokes
Function: Hair Conditioning
EWG Score: 1

Protects and repairs damage produced by free radicals. Hello shiny and healthy hair!

D

Dehydroacetic Acid
Synthetic
Function: Preservative
EWG Score: 1

A safe and effective preservative to keep all our natural ingredients from losing effectiveness over time

 

E - F

G

Gardenia Florida Flower Extract
Commonly named: Gardenia Extract
Derived from: Gardenia Flowers
Function: Preservative
EWG Score: 1

That light feminine scent of gardenia also contains beneficial antioxidants and boasts natural anti-inflammatory properties.

Glycerin
Derived from: Vegetable Oils
Function: Moisturiser
EWG Score: 1-2 (depending on use)

A compound found in all natural fats, glycerin has humectant properties to retain moisture in hair and skin.

H

Hydrogenated Vegetable Oil
Derived from: Sustainably sourced palm oil fruit
Function: Emollient
EWG Score: 1

A natural emollient to support our silky lotions.

 

I - K

L

Lauryl Glucoside
Derived from: Coconut, Corn, Potato, Wheat
Function: Surfactant
EWG Score: 1

Derived from nature, this vegan compound helps to stabilise and emulsify our products, giving them a luxurious and smooth texture.

Leptospermum Scoparium Leaf (Manuka) Extract
Commonly named: Manuka Extract
Derived from: Manuka Tree Leaves
Function: Anti-microbial
EWG Score: N/A

Is known to have natural and powerful anti-fungal, antibacterial, anti-inflammatory, analgesic, and antioxidant properties to help protect your skin and detoxify your hair and scalp.

M

Macadamia Ternifolia Seed Oil
Commonly named: Macadamia Oil
Derived from: Macadamia Nuts
Function: Emollient
EWG Score: 1

Moisturises the scalp, boosts shine, and regulates oil production.

Macropiper Excelsum Leaf (Kawakawa) Extract
Commonly named: Kawakawa Extract
Derived from: Kawakawa Tree Leaves
Function: Skin Protecting
EWG Score: N/A

Kawakawa's unique restorative and soothing properties are beneficial for skin, hair and scalp for youthful looking luminosity.

Magnesium Sulfate
Commonly named: Epsom Salt
Naturally occurring mineral compound
Function: Mineral
EWG Score: 1

An amazing detoxifying mineral that not only can help reduce inflammation but also reveal fresh, rejuvenated skin.

Mentha Piperita (Peppermint) Oil
Commonly named: Peppermint Oil
Derived from: Peppermint Leaf
Function: Fragrance, Skin Conditioning
EWG Score: 4

You can stimulate your senses, your skin and hair growth with the fresh vibrancy of Peppermint Oil.

N - O

P

Paeonia Officinalis Flower (Peony) Extract
Commonly named: Peony Extract
Derived from: Peony Flowers
Function: Skin Conditioning
EWG Score: 1

This beauty not only smells divine but can help soothe your skin and scalp with naturally occurring anti-bacterial, anti-inflammatory and antioxidant properties.

Panthenol
Commonly named: Provitamin B5
Derived from: Rice
Function: Emollient, Moisturiser
EWG Score: 1

By strengthening hair from deep within the follicles down to the tips, Provitamin B5 can reduce hair fall, making hair appear thick and full.

Parfum
Commonly named: Fragrance
Synthetic
Function: Fragrance
EWG Score: 8*

Regulates our naturally inspired fragrances that create a luxurious experience.


*This rating is for general fragrances only. The choice was made to use a very small amount of man made ingredients for our fragrances so any skin allergens could be left out. This meant that we could make a safer product that could be enjoyed by a wider range of people including those with sensitive skin. Our fragrances are made here in NZ using ingredients chosen for their performance, quality and safety and are made following the guidelines of the International Fragrance Association, the European Union and the NZ EPA and are in such tiny quantities they are considered safe.

Pelargonium Graveolens Oil
Commonly named: Geranium Oil
Derived from: Geranium Flowers
Function: Fragrance
EWG Score: 4

With antibacterial, antimicrobial and antiseptic properties, Geranium Oil can help to treat touchy skin, breakouts and skin infections.

Pelargonium Roseum Leaf (Rose Geranium) Oil
Commonly named: Rose Geranium Leaf Oil
Derived from: Rose Geranium leaves
Function: Fragrance
EWG Score: 1

Tighten, brighten and reveal fresh vibrant skin with the natural soothing and antimicrobial properties of Rose Geranium Leaf Oil.

Persea Gratissima (Avocado) Fruit Extract
Commonly named: Avocado Extract
Derived from: Avocado Fruit
Function: Moisturiser
EWG Score: 1

The fatty acid content of avocado oil is one of the main reasons why it can do so much to improve dry scalp and hair conditions. It naturally conditions and strengthens the hair, leaving it healthier and shinier.

Polyglyceryl-4 Laurate
Derived from: Coconuts
Function: Hair Conditioning
EWG Score: 1

Derived from coconut, this ingredient helps to hydrate your hair for shiny, luscious locks.

Polyquaternium-7
Synthetic
Function: Antistatic
EWG Score: 1-4 (depending on use)

An exceptional detangler and conditioner for your hair to make for easy styling.

Propanediol
Derived from: Corn
Function: Viscosity Modifying Agent
EWG Score: 1

A super hydrator for your hair, Propanediol can aid in making your hair soft and shiny.

Prunus Amygdalus Dulcis (Sweet Almond) Oil
Commonly named: Sweet Almond Oil
Derived from: Sweet Almond Kernels
Function: Emollient
EWG Score: 1

Calming touchy scalps, nourishing dry, brittle or curly hair, sweet almond oil is rich in beneficial nutrients and vitamins.

Q

R

Rosa Canina Fruit (Rosehip) Oil
Commonly named: Rosehip Oil
Derived from: Rosehips
Function: Emollient
EWG Score: 1

Rosehip Oil is renowned for its hydrating and moisturising properties that are a result of naturally occuring fatty acids, lycopene and vitamin C.

 

S

Sambucus Nigra Extract (Elderflower)
Commonly named: Elderflower Extract
Derived from: Elderflowers
Function: Skin Conditioning
EWG Score: 1

Encourage healthy skin and hair with an extract full of antioxidants and soothing properties.

Sambucus Nigra Fruit (Elderberry) Extract
Commonly named: Elderberry Extract
Derived from: Elderberries
Function: Skin Conditioning
EWG Score: 1

Encourage healthy skin and hair with an extract full of antioxidants and soothing properties.

Sclerocarya Birrea Seed Oil
Commonly named: Marula Oil
Derived from: Sclerocarya Birrea Kernels
Function: Hair Conditioning
EWG Score: 1

Can stimulate hair growth, improve the health of hair follicles and helps prevent hair loss.

Simmondsia Chinensis (Jojoba) Seed Oil
Commonly named: Jojoba Oil
Derived from: Jojoba Nut
Function: Emollient
EWG Score: 1

A super oil packed full of vitamins and minerals that nourish hair and skin, and protects against damage.

Sodium Chloride
Commonly named: Salt
Derived from: Mineral
Function: Viscosity Modifying Agent
EWG Score: 1

Salt can absorb dirt and grease to deeply clean pores. The mineral content helps to retain moisture in the skin and restore your protective barrier.

Sodium Coco-Sulfate
Derived from: Coconuts
Function: Surfactant
EWG Score: 1

Made from the fatty acids of coconut, Sodium Coco-sulfate creates a rich lather that gently and effectively cleanses hair and skin.

Sodium Cocoate
Derived from: Coconuts
Function: Surfactant
EWG Score: 1

Made from the fatty acids of coconut, Sodium Cocoate helps creates a rich lather that gently and effectively cleanses skin.

Sodium Cocoyl Isethionate
Derived from: Coconuts
Function: Surfactant
EWG Score: 1

Sodium Cocoyl Isethionate is a fully biodegradable compound made from the fatty acids of coconut. It is a super gentle surfactant made to work well in hard water.

Sodium Olivate
Derived from: Olive Fruit
Function: Surfactant
EWG Score: 1

Made from the fatty acids of olive oil, Sodium Olivate helps creates a rich lather that gently and effectively cleanses skin.

Sodium Stearate
Derived from: Coconuts
Function: Soap, Surfactant
EWG Score: 1

This naturally derived compound helps to thicken and stabilise, without the need for synthetic stabilisers.

T

Tetrasodium Glutamate Diacetate
Synthetic
Function: Chelating Agent
EWG Score: 1

A gentle compound that helps to keep our natural ingredients from losing effectiveness over time.

Theobroma Cacao (Cocoa) Seed Butter
Commonly named: Cocoa Butter
Derived from: Cocoa Bean
Function: Skin Conditioning
EWG Score: 1

Packed full of minerals and fatty acids, this delicious smelling butter offers restorative moisture and nourishment for both hair and body.

Tocopherol
Commonly named: Vitamin E
Derived from: Vegetable Oils
Function: Antioxidant
EWG Score: 1

Protect against free radicals and strengthen your hair with Vitamin E, rich in antioxidant properties.

Tocopheryl Acetate
Commonly named: Vitamin E Acetate
Synthetic
Function: Antioxidant
EWG Score: 1

Protect against free radicals and strengthen your hair with Vitamin E acetate, rich in antioxidant properties.

U

V

Vanilla Planifolia Bean Extract
Commonly named: Vanilla Extract
Derived from: Vanilla Bean
Function: Fragrance, Anti-inflammatory
EWG Score: 1

With an abundance of antioxidants and antibacterial properties, vanilla can help detoxify and promote new regeneration of cells for healthy skin and hair.

Vanilla Planifolia Fruit Oil
Commonly named: Vanilla Oil
Derived from: Vanilla Bean
Function: Fragrance, Anti-inflammatory
EWG Score: 1

You can neutralise free radicals and prevent damage with the abundance of antioxidants found in Vanilla Oil.

W

Water / Aqua
Commonly named: Water
Function: Solvent
EWG Score: 1

A natural optimiser for luxurious textures, not to mention hydrating

Wheat Amino Acids
Derived from: Wheat
Function: Moisturiser, Conditioning
EWG Score: 1

An amino acid complex derived from wheat protein, providing powerful moisture binding properties. Proven to penetrate hair strands to increase plasticity of the hair and help prevent breakage and split ends.

X - Z

 

Glossary

 

What are all these science-y terms? We’ve listed them below so you can be an expert in back-of-box-ology.

Chelating Agent: An ingredient that helps to bond others together and keep natural ingredients from separating.

Emollient: An ingredient used in moisturisers that contains lipids, which help to smooth out the surface of your skin whilst providing hydrating and nourishing properties. The lipids help to seal in moisture, keeping your skin smooth and supple for longer.

Essential Fatty Acids: Nutrients that can help to regulate oil production, soothe sensitive skin, reduce chances of breakouts, balance hydration AND prevent signs of ageing.

Free Radicals: Pesky little atoms caused by environmental aggressions such as over-exposure of sun, pollutants, an imbalanced diet and smoking. They break down collagen in our skin which can cause blemishes and imperfections, dark spots, wrinkles and sagging skin. That’s why we include ingredients that protect against them!

Solvent: An ingredient, like water, that helps to dissolve other substances.

Surfactant: An ingredient that helps to regulate the texture of our formulas. It’s what makes them soft, silky and creamy to use.

Viscosity Modifying Agent: An ingredient that helps to create the perfect thin VS. thick texture of our products. It also helps to keep the textures nice and uniform.